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Influencer Marketing

A Blog from Trending Family

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Facebook Introduces Spaces, A VR Social App

In a previous blog post, we’ve mentioned how major brands have been turning to virtual reality (VR) to deliver serious impact in their marketing strategies. While VR can be costly to implement, brands have the ability to generate a personalized, one-of-a-kind advertising experience for consumers. Now, it appears Facebook is keen on becoming one of […]

Should brands focus marketing on one social media platform or diversify?

In an era when 68 percent of adults have a Facebook account, marketing on social media is no longer an option for brands but a necessity. Most brands and influencers consider the safest bets to be YouTube, Facebook, Instagram, Twitter, and Snapchat. However, spreading marketing dollars evenly across every major social media platform just to […]

Understanding Millennials

Interested in getting your brand recognized by younger audiences? Here’s what to know about millennials, also dubbed Generation Y. For years businesses have struggled to understand millennials. Lauded for their technological prowess and lampooned for their rejection of authority, millennials — those in the age bracket 18 to 35 (born in the early 1980s through […]

4 Tips to Find Family-Friendly YouTube Influencers

Is your brand nervous to work with social media influencers for fear they’ll say or do something that doesn’t align with your brand’s values? Don’t worry. Whether you’re promoting baby products, consumer electronics or clothing, there’s an influencer that’s right for your brand. While it’s true some social publishers have reputations for being crass, there […]